About us

Insight for a better future

Our goal is that the insights we generate contribute to a better future—whether for you as a client, for your customers, for your employees, for the population at large, or for society as a whole.

This goal can be achieved directly through the insights themselves, by supporting more profitable or better-informed decisions, and indirectly by contributing to knowledge sharing and public debate.

Our values

We strive to live by four core values in our daily work.

• Co-creation ensures that experience and expertise from both the client and the agency are involved in addressing the real insight needs. Inquiry, dialogue, exchange of perspectives, and active listening are key elements of this process.
• Flexibility ensures that we tailor our services to our clients’ needs, whether in terms of solutions, scope, content, presentation formats, or timelines. As all data collection is handled in-house and all programming is done by us, we are able to adapt quickly when needed.
• Engagement ensures that we take the time to understand our clients’ markets and needs, and to fully grasp their concerns and challenges. This makes us better advisors and results in more relevant and actionable insights.
• Innovation ensures that we continuously seek new ways to address challenges and needs, through fresh perspectives, new solutions, and new tools in our toolbox.

Areas of expertise

Respons supports a wide range of research types, with particular expertise in the following areas:

• Politics and society

• PR and communication

• Brands and reputation

• Advertising

• Consumer and shopper research

• Working life and employment

• Customers and relationships

• Positioning

• Innovation and product development

Respons Analyse believes that the best insights are created through close collaboration between you, as the expert on your needs and products or services, and us, as experts in market research and quantitative and qualitative methods. For this reason, all studies are tailored to your specific needs.

Production capabilities

Respons’ quantitative production capabilities include:

• 45,000 panel members in the Respons Panel (email)

• 35,000 panel members in the Express Panel (SMS, maximum 3 minutes)

• 45 telephone interviewing stations (co-located with staff in Bergen)

• 100 telephone interviewers (based in Bergen)

• 500 mystery shoppers

• 50 face-to-face interviewers

Part of Media Bergen

Our partners and memberships